Edenred is an example of innovation and social responsibility. As the pioneers of Restaurant Ticket, they have created a legacy of improving employee well-being within organisations. The commitment extends beyond individual companies as they have created a larger group with a corporate structure dedicated to sustainability. This holistic approach ensures that CSR initiatives are not simply an afterthought but rather an integral part of the company philosophy. Edenred’s approach to CSR is characterised by its multi-layered structure. At the helm of this initiative is a dedicated group-wide team, charged with overseeing sustainability practices across the entire organisation. This commitment is further consolidated at a national level, where the team works to implement and localise CSR strategies.
In Italy, the CSR Manager reports to the Director of Human Resources and CSR, highlighting the company’s integrated approach to employee well-being and social responsibility. One of the pillars of the CSR strategy is the commitment to connecting with local communities. Despite having the largest offices in Milan and Rome, with smaller offices in Bari, Naples and Trento, the commitment to maintaining a constant presence and connection with the communities is renewed. The flagship Restaurant Ticket program goes beyond providing meal breaks; and catalyzes to support local organisations that assist those in need. The company directly involves its employees through paid volunteering days at organisations such as Banco Alimentare or Caritas, to allow them to make a tangible difference in the lives of others and get to know the social reality up close.
In collaboration with a client company and the Food Bank, a pilot program called “Donate your shopping” was launched. This innovative initiative allows users of Edenred applications to purchase food which will then be donated at the Food Bank points closest to the client company. This program not only provides much-needed food assistance but also fosters a sense of community among our users. Edenred’s commitment to employee well-being and social responsibility represents an example of a company that was born and incorporates a corporate vision that goes beyond mere profit but is oriented towards the common good. Addressing the large companies of the future that will increasingly follow the model of benefit companies and B Corp companies, becoming examples of responsibility and social change.
